Target x AARP National Helth Event & Expo

Client: Agency, Rally Group for Target

Captured Live Activation photos for Target and their promotion with AARP at the Los Angeles Convention Center during the  National Event & Expo on September 22nd – 24th for their Life@50+ (which focuses on the 50+ audience with entertainment, celebrities, experts and exhibits, bringing some of today’s most renowned faces and companies directly to AARP’s members).

I was tasked to capture photos of the bus ride, key product with targeted demographic, areas of interest and group shots as well as participats at the live event.